The word 赞赏 (zànshǎng) is a compound word formed by the conjunction of two characters with closely related meanings, creating a term with heightened nuance and emphasis. The first character, 赞 (zàn), primarily means "to praise" or "to commend", while the second, 赏 (shǎng), means "to appreciate" or "to admire", often with a connotation of bestowing favor or recognition. When combined, they synergize to express a profound sense of admiration and appreciation, where "赞" contributes the notion of vocal or active praise, and "赏" adds the deeper, more personal layer of esteem and value recognition, resulting in a stronger meaning than either character alone.