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The word "面向" (miànxiàng) is a compound verb formed by combining the character "面" (miàn), meaning "face" or "surface," with "向" (xiàng), meaning "to face," "toward," or "direction." Literally, it conveys the action of turning one's face or the front of something toward a specific point, thus creating the core meaning "to face" or "to be oriented toward." In modern usage, this literal sense is extended metaphorically to mean "to cater to," "to be aimed at," or "to be directed at" a particular audience, direction, or objective, as in "面向用户" (user-oriented) or "面向未来" (facing the future). This formation is typical of Chinese, where two semantically related characters combine to create a new, more specific conceptual meaning.

Word Definition - 面向

miàn xiàng to face; to turn towards; to incline to; geared towards; catering for; -oriented; facial feature; appearance; aspect; facet